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6 green tactics retailers may not have considered.

6 green tactics retailers may not have considered.

April 29, 2022

Sustainable consumerism isn't going away, and retail brands need to truly walk the walk. 

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London’s best in-store experiences

This year, London got a real summer for a change, and I was lucky enough to be there to represent Retail Directions at a fashion-technology event and adventure through iconic fashion districts to discover the latest retail trends the city has to offer.
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The mirage of the super-network

We are living in an increasingly more digital and, therefore, connected world. Through our mobile phones, we can access practically anything, anywhere. Most of the time, information flows without any issues and we tend to ignore occasional slowness and interruptions. Furthermore, the media keeps telling us that the NBN, 5G and other technological advances will make things even faster and more reliable.
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Data breach – be aware and prepare

Be Aware On 22-Feb-2018 a new amendment to the Australian Government’s Privacy Act 1988[1] came into effect and introduced new legal requirements for entities to respond to and report data breaches involving personal information.
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How to use data holistically to shape customer..

In today’s connected world, shaping the customer journey has become increasingly complex.  People interact and collaborate with each other using a combination of e-commerce, social media, and mobile.  In this new ecosystem, people can easily access information such as product and brand reviews, which gives retailers extra marketing power but also makes them more vulnerable to customer criticism.
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How to play the retail game

The term ‘employee engagement’ comes up regularly in corporate presentations, books and articles about management. It means nurturing a motivated team that operates with commitment to the company’s goals and values, with an enhanced sense of well-being. Despite such a simple definition, the truth is that the majority of employees are not engaged in their work.
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Why some things don’t sell online

It feels like online shopping has been around forever.  Most retailers – even if they won’t mail your purchases to your door – will at least be entertaining the possibility of Click and Collect.  From alcohol, CDs, DVDs, chocolate and flowers, which dominated the early days of e-commerce back in the 90s, to today’s wide range of offerings including electronics, home wares and apparel, almost anything can be summoned to your door with a click.
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