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Novo

NOVO - fast fashion has never looked this good

NOVO first opened its doors in 2002 at Warringah Mall in Sydney. Since then the business has expanded to a network of over 100 stores throughout Australia and New Zealand. And, the brand continues to expand its store footprint.

Operating in a highly competitive and dynamic environment, NOVO needed to find a consumer-centric retail technology platform that could help the business operate more efficiently while enhancing customer experience.

Retail Directions provided NOVO with a single platform to assist in developing world-class capabilities across the operation – from e-commerce to warehousing and everything in-between.

What our clients are saying

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"Retail Directions provided NOVO with a single platform to assist in developing world-class capabilities across the operation – from e-commerce to warehousing and everything in-between."

Ian Unwin, Chairman

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“Finally, a solution that we could stay with for the long-term. An excellent system with outstanding support that has provided Cotton On with a reliable and agile IT base which has enabled the rapid growth of the business. If you are looking for a new retail system – look no further.”

Ash Hardwick, Director

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“We have chosen the right company to help realise our growth plans. There aren’t many system providers in the market that could say they have been on a journey with a business from one brand, one country and 50 stores to seven brands, 18 countries and 1,500 stores – all on a single system. And, we’re not done yet.”

Peter Johnson, CEO

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"Retail Directions has already made a real difference to our warehouse environment."

Steve Pearson, Head of Supply Chain and Logistics

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"Over the past decade, we’ve grown from 25,000 to over 600,000 square metres, with more than 600 stores across five countries. Our partnership with Retail Directions has been a key enabler of this success and one of the best system decisions we’ve made. The relationship with Retail Directions has been tested and not found wanting."

Norman Drieselmann – CEO, Retailability