Retail customers shopping in store

“Your only real option for a retail system is Retail Directions.”

Mike Beagley

CEO, Rodd & Gunn

Engage · Retail Directions Platform

Loyalty & Promotions

Reward customers and run promotions consistently across every channel, on one customer record.

The Challenge

Offers that don't line up

Loyalty and promotions bolted on as separate tools mean inconsistent offers, a fractured customer view, and campaigns that behave differently online versus in store.

How Retail Directions solves it

Native loyalty and promotions

Loyalty and promotions are native to the Retail Directions platform. One customer record, one set of rules, applied identically at the till, online and on mobile.

What you get

  • Points, tiers and rewards programmes
  • Targeted promotions and personalised offers
  • One customer profile across all channels
  • Gift cards and store credit
  • Consistent promo rules in store and online
  • Campaign performance in Actionable Insights

In practice

One customer, everywhere

A member is recognised the same way whether they shop online, in store or on mobile, and every offer applies exactly as intended.

Retail customers shopping in store

“Your only real option for a retail system is Retail Directions.”

Mike Beagley · CEO, Rodd & Gunn

See Loyalty & Promotions in action

Book a demo and we'll walk you through exactly how it works for a retailer like yours.