Luxury brands target menswear growth
Reuters reported that luxury brands are investing in menswear, which is expanding faster than women's clothing as styles loosen up and streetwear like hoodies find a new audience. Sidney Toledano, head of LVMH’s fashion group, said, "There’s strong demand across the men’s fashion industry, in all its shapes and forms, and which comes in part from a younger clientele. We see it very clearly in the sales." The report noted a fascinating statistic: currently, only 7% of luxury brand sales go to men.